Lawrence Schwartz Author Archive

Lawrence Schwartz

Lawrence Schwartz

CMO at SoftwareONE

UC Point Joins SoftwareONE to Provide Global Unified Communications Solutions

September 28, 2017

SoftwareONE is excited to announce UC Point will become part of our Unified Communications business. UC Point, founded in 1998, is a leading provider of global Unified Communications & Collaboration (UC&C) Services, a top Microsoft partner, and headquartered in Switzerland with a presence across Europe, North America, and Latin America. Recognizing how important UC&C is […]

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Recap of the 2017 Gartner IT Financial, Procurement & Asset Management Summit

September 15, 2017

As we wrap up our time at this year’s Gartner IT Financial, Procurement & Asset Management Summit this past week we reflect on the overall state of SAM, how it is evolving, and current conversations we are having with our customers. There were over 600 attendees at the event, and SoftwareONE had conversations or touchpoints […]

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Patrick Winter, CEO of SoftwareONE, Discusses Speed, Cloud Impact and SAM at recent Flexera Event

September 8, 2017

Flexera recently hosted an on-demand webinar, “The Game Has Changed – Are You Ready?” regarding the state of Software Asset Management (SAM) in today’s constantly changing world of software. Patrick Winter, CEO of SoftwareONE, joined the webinar as a key partner to Flexera in being able to deliver innovative products and services throughout the SAM […]

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SoftwareONE Named Partner of the Year by Flexera

May 30, 2017

SoftwareONE is excited to announce it is one of three 2016 Partners of the Year honored by Flexera Software during Flexera’s annual Partner Summit. Flexera Software, founded back in 1987, is one of the leaders in software licensing, compliance, security, and installation. SoftwareONE’s partnership with Flexera led to the company being named an Emerging Partner […]

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Top 10 Takeaways from the Sirius Decisions Summit – B2B Marketing Intelligence

May 26, 2017

I recently attended the Sirius Decisions Summit 2017, joining over 3,000 peers looking to further their B2B expertise across sales and marketing. For several days, I had the privilege of learning how analytics, research, and insights can help clearly define the sales and marketing strategy moving forward. Here are my top 10 list of insights […]

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